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Municipality of Praia da Vitória leaves legacy of inclusion through Color to current and future generations

Lifelong partnership with the ColorADD system is already in place at the Beaches and the Municipal Library

The bathing season and the raising of flags with accessibility for the color blind population on June 15 marked the symbolic moment of the first visible step in the project that unites the Praia da Vitória municipality with the ColorADD project. The Municipal Executive of that city on Terceira Island, in the Autonomous Region of the Azores, saw this partnership as a lifelong initiative, in which the municipality will be able to use the ColorADD color identification system in all its actions and attributions, which serves the color blind population in the identification of Color, as long as it is a functional factor of orientation or choice.

At the start of the partnership, the beaches managed by the municipality and the Silvestre Ribeiro Municipal Library were the first to implement the ColorADD system. In the first case, the signalling of the state of the sea (Beach Sign Flags) is essentially a factor that implies the safety of bathers, where good accessibility practice is guaranteed for all and reinforcement of all the well-being that is intended to be associated with these areas, in the second case the rational character of color is reinforced, associated with UNESCO's recommendation to use the Universal Decimal Classification to identify the themes and scientific areas that organize the library.

The municipality of Praia da Vitória has thus become a benchmark in the Autonomous Region of the Azores in terms of innovation and the positive social impact it will be able to generate from now on, promoting fair access to information for its population, visitors and tourists that is commonly transmitted through color, pioneering the initiative to leave a legacy of integration of all for all for the future.

Beyond the Portuguese beaches, the ColorADD system is perfectly internationalized and is already present on several beaches around the world, from Spain to Greece, Costa Rica and the United States, among others.

In the Azores archipelago, this integration system is present in the Horta and Santo Espírito Hospitals on Terceira Island.

ColorADD is a Color Identification System for the Colorblind, a universal and innovative language that allows public and private entities, organizations, brands and partner companies to include more than 350 million people worldwide without discrimination - 10% of the male population and 1% of the female population who suffer from color blindness. Because Color is for Everyone!


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